NYC Showroom
Belle Maison’s NYC Market Week events showcased the company’s newest product collections. My role included designing printed catalogs, event tote bags, showroom visuals, and helping organize product displays to create a cohesive experience for attendees and buyers.
Interwoven Textile Fair
Created booth layouts, event catalogs, email marketing campaigns, and visual presentations for Belle Maison’s presence at the Interwoven textile fair. My role also included organizing product displays and collaborating on custom booth furniture design, contributing to the company winning 1st place for Best Booth in 2018.
Packaging &
Product Presentation
Designed packaging inserts and product presentation materials for multiple Belle Maison brands, including Stylemaster, RHF, Twill & Birch, and EverDark. My role included layout design, photo editing, and collaboration with photographers and overseas manufacturers to create retail-ready packaging for products sold in stores and online.
E-Commerce & Digital Retail
Managed product presentation and image optimization for online retail platforms, including Amazon. My role included photo direction, image editing, color correction, and creating product visuals designed to accurately represent each collection across digital storefronts.
Marketing Campaigns
& Advertising
Designed seasonal marketing materials, email campaigns, and promotional graphics for Belle Maison and its sub-brands. Projects included Mailchimp campaigns, holiday promotions, and print advertisements created to maintain a consistent visual identity across digital and print platforms.
