Packaging &
Customer Experience
Created product packaging and promotional inserts for Colorfly collections sold online and through retail distribution. Projects included packaging layouts, branded promotional materials, and customer thank-you inserts developed to support a cohesive and engaging brand experience.
Catalog Design &
Collection Previews
Designed promotional catalogs and collection previews for Colorfly’s online customers and NYC Market Week showroom events. These printed materials showcased new product collections through a lifestyle-focused presentation that supported the brand’s visual identity.
Editorial Advertising
Developed full-page magazine advertisements for Colorfly collections featured in LDB Interior Textiles publications. These designs focused on clean layouts, product presentation, and a modern lifestyle-driven aesthetic that reflected the brand’s visual identity.
Social Media &
Creative Content
Created Instagram content and promotional visuals through photo editing, composition refinement, and creative art direction. Projects included handcrafted typography, paper compositions, and styled product photography that gave the brand a more organic and visually engaging presence.
Website & Brand Identity
Designed the website, branded business cards, and custom product icons used throughout the brand’s digital presentation. Projects focused on creating a clean and cohesive visual identity across web and print platforms.
